Telegram commerce for online stores

Your store, inside Telegram

A Mini App storefront and a bot that sells for you: free messages, one-tap reorders and checkout on your own store.

Free plan, no card neededLive the same dayPayments stay on your store
Linen & Claybot · online

/start10:41✓✓

👋 Hi Dana! New linen just landed. Tap below to browse - your size is saved.10:41
🛍 Open shop
Linen Apron is back in stock 🔔
Now 24.00 EUR10:42

Adding the apron, size M10:43✓✓

Done! Your details are filled in - pay on the shop’s own checkout.10:43
✅ Checkout · 24.00 EUR
The problem

Your customers stopped reading email. Not Telegram.

Ads cost more every year, inboxes overflow and SMS costs money per message. Chats are the one place people check all day.

Email lands in Promotions

Your best offers sit unopened next to everyone else’s.

Messages land in chats

Right next to messages from friends, where people look first.

Every SMS costs money

Reminders and restock alerts get rationed.

Telegram messages are free

Send every reminder, alert and update at no cost per message.

Apps need installing

Expensive to build, and most shoppers never download one.

Your shop opens in one tap

A full storefront inside Telegram. No download, no sign-up.

How it works

Live in an afternoon

  1. Connect your store

    Shopify, WooCommerce, Magento, BigCommerce or a CSV. Products, prices and stock sync from there.

  2. Connect a bot

    Create one with Telegram’s @BotFather and paste its token. Its menu button opens your shop.

  3. Design the shop

    Pick a theme, arrange sections, set your menu. Preview it live before shoppers see it.

  4. Invite shoppers

    Share the bot from your website popup, emails, QR codes and socials. Then message them for free.

A real storefront

A shop inside the chat

Your catalogue as a Mini App: collections, search, product pages with photos and reviews, a cart and your own checkout. No download, no password.

  • Themes and a drag-and-drop page editor with live preview
  • Your store’s currency, and bot-only discounts on products or collections
  • Wishlist, “notify me” when sold out, and price-drop alerts
  • Shoppers can pin your shop to their phone’s home screen
Everything in the storefront →
☰Linen & Clay🛒
Summer linenFree delivery over 50 EUR
Linen Apron★★★★★ 5.024.00 EUR
Stoneware Mug★★★★★ 4.918.00 EUR
Napkin set★★★★☆ 4.621.00 EUR
Tea towel★★★★★ 5.012.00 EUR
Checkout · 2 items
Sell more to the people you have

Messages that get opened

Broadcasts & campaigns

Send now or schedule, to everyone, new shoppers, quiet ones or past buyers. Build sequences that space themselves out.

Abandoned-cart reminders

One friendly nudge when a cart is left alone, with a button straight back to it.

Order updates on every platform

Paid, shipped, cancelled and refunded messages, in the chat where the order started.

Reviews with Telegram-blue stars

Ask buyers to rate each product, remind them, thank them. Verified buyers are marked.

Standard+

Referral programme

Every shopper gets a personal link. Friends get a welcome reward; the shopper earns one when they order.

Standard+

AI shopping assistant

Shoppers ask in plain words. It finds products, builds looks with photos, answers order questions and sends a checkout link.

Beta
Works with your platform

Keep your store. Add Telegram.

Your store stays the source of truth for products, stock, orders and payments. Chat’N’Sell sells through it, so nothing moves and nothing doubles up.

See supported platforms
ShopifyWooCommerceMagento / Adobe CommerceBigCommerceCSV & Google Sheets
Why a Telegram shop

An app’s reach, without the app

Mobile appEmailSMSChat’N’Sell
Shopper has to installYesNoNoNo, already in Telegram
Cost per messageFree pushLowPaid per SMSFree
Where it landsNotificationPromotions tabTextsThe chat list
Shop inside the messageYesLink outLink outYes, one tap
Cost to launchMonths of developmentLowLowFree plan, live the same day

Why Telegram, in more detail →

Launch Offer

Everything, for $29.99 a month

Our launch plan: everything in Pro and unlimited bot orders, for 12 months.

  • Telegram storefront, discounts and wishlist
  • Broadcasts, campaigns, cart reminders and alerts
  • Reviews with requests and reminders
  • Referral programme
  • AI assistant: 10,000 replies a month
  • No Chat’N’Sell branding, priority support, a featured spot

Activate by 31 December 2026. From 1 January 2027 this offer is gone.

After 12 months your store moves to the plan you choose. If you don’t choose one, its Telegram services switch off - we remind you 14, 7 and 1 day before.

$29.99/ month per store

$359.88 billed once, up front, per store, plus VAT where it applies

Claim the Launch Offer

Offer ends in — days

Launch partners

Be one of the first

We’re opening Chat’N’Sell to a small group of launch partners: setup help from the team that builds it, and a say in what comes next.

Launch partners get

  • Setup done with you on a call: store, bot, theme, first campaign
  • A direct line to the product team
  • Early access to new features, like the AI assistant
  • Your store featured in our launch stories, if you like
Questions

Good to know

Do my customers need to install anything?

No. They already have Telegram. Your shop opens inside it as a Mini App, from your bot’s menu button, a link, a QR code or a message you send.

Who takes the payment?

You do, on your own store’s checkout, with the payment and delivery methods you already use. Chat’N’Sell fills in the cart and the shopper’s details and hands over. We never touch your sales money.

Do I have to manage a second catalogue?

No. Products, prices and stock sync from Shopify, WooCommerce, Magento or BigCommerce. You choose which products the bot sells. Stores on other platforms can upload a CSV or link a Google Sheet.

Can I message customers without paying per message?

Yes. Telegram bots message the people who started them at no cost per message, so broadcasts, campaigns, cart reminders and back-in-stock alerts are included in your plan.

How long does setup take?

Most stores are live the same day: connect your store, create a bot with Telegram’s @BotFather, paste its token, pick a theme.

What does it cost?

There’s a free plan with your first 10 bot orders included. Paid plans start at $49.99 a month per store, with no per-order fees. Until 31 December 2026 there’s also the Launch Offer: everything for $29.99 a month for 12 months.

Open your Telegram store this week

Connect your store, connect a bot, choose what to sell. Start free with 10 bot orders included and upgrade when shoppers arrive.